# Strategy

Our strategy in brief

Our strategy is to deliver high quality battery systems using acquired knowledge and experience and to develop next-generation technologies to meet the global challenges of key market sectors.

EXPLORE

A reinvigorated strategy to drive value creation

Our aspiration to be the most reliable partner of all drives our strategy to create a more sustainable future. And we will achieve this by delivering tailored battery systems to our customers, enabled by our world-class technology and market-leading positions.

We will strengthen our capacity in two specific ways

Capital project delivery, namely clear governance, accountability and increased capacity which will give us great discipline in capital allocation and significantly improved execution.

Commercial skills, namely strengthening commercial opportunities and synergies between groups, with a strong focus on value creation and more strategic partnerships.

Our goals

1. Customers

Winning new projects by providing our global customers with tailored, reliable and best high-performing battery systems

2. Investments

Delivering innovation and expanding our design and manufacturing capabilities based on our knowledge, acquired experience and available technology

3. People

Achieving an employee engagement rate of >70%

4. Sustainability

Reducing waste from lithium-ion cells and fossil carbon through optimised battery production processes. 

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